JPG, PNG, WebP and AVIF: which format should you choose? | Img2Web
Compare compatibility, transparency, quality and size to select the right image format.
The quick answer
JPG remains useful for photos and broad compatibility. PNG preserves transparency and graphic detail. WebP balances size, quality and modern support. AVIF can be smaller but needs compatibility checks.
When to use each format
Choose based on image content and destination, not file size alone.
JPG: photos, email and older systems.
PNG: logos, screenshots and transparency.
WebP: modern websites and general use.
AVIF: highly optimized web delivery in compatible environments.
Recommendation for websites
WebP is a reliable starting point for most projects. Keep a fallback when supporting legacy environments.
Quick answers
What is the quick summary of JPG, PNG, WebP and AVIF: which format should you choose??
Compare compatibility, transparency, quality and size to select the right image format.
Where should I start?
JPG remains useful for photos and broad compatibility. PNG preserves transparency and graphic detail. WebP balances size, quality and modern support. AVIF can be smaller but needs compatibility checks.
Which related tool can I use?
Use Convert image to WebP to apply the guide directly in the browser, with local processing whenever possible.
Try it: Convert image to WebP
Create lightweight modern WebP images in your browser. Free, fast and browser-based whenever possible.